The European Commission took two decisions finding non-compliance by Google with the Digital Markets Act (DMA) “for self-preferencing its own services on Google Search, and for putting in place restrictions on businesses to direct consumers to alternative, often cheaper, purchase channels on Google Play (steering)”. In this regard, the Commission issued Google a fine of €460 million and a fine of €430 million respectively. Google is now required to comply with the Commission’s decisions within 60 days, otherwise it risks periodic penalty payments of up to 5% of its total worldwide turnover. European Commission Vice-President Teresa Ribera explained: “Google has fallen short of effective compliance with the Digital Markets Act, and today we have taken decisive yet balanced enforcement action sanctioning these breaches. The best products should succeed because they’re better, not because they’re owned by the company running the search engine. And European consumers have a right to be told by app developers where to sign up to the best offers. This is the promise of the DMA, protecting fairness, choice and innovation in digital markets for the benefit of all European citizens”.